Secondly, Diet Pepsi is a brand that is looking to appeal to a new generation of consumers who are looking for a refreshing beverage that fits their active, social lifestyle. With her massive following on social media platforms like TikTok and Instagram, Addison Rae is the perfect ambassador for Diet Pepsi’s brand.
Finally, the partnership between Addison Rae and Diet Pepsi is a strategic move for both brands. For Diet Pepsi, partnering with a popular influencer like Addison Rae allows them to tap into her massive following and reach a new generation of consumers. For Addison Rae, partnering with Diet Pepsi provides her with an opportunity to expand her brand and reach new audiences.
The new Diet Pepsi ad featuring Addison Rae is set to air on TV and digital platforms, and will also be featured on social media. In addition to the ad, Addison Rae will also be promoting Diet Pepsi on her social media channels, where she has a massive following.